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The Team Behind

Carrotology

Carrotology’s leadership team combines deep expertise in
behavioral science, technology, and operations to create a
transformative solution.

Cory Royer – Owner & Carrot Commander

An accomplished entrepreneur and behavioral science expert, Cory combines
his passion for data-driven solutions with years of experience creating systems
that inspire meaningful change. With ventures ranging from a field consulting
company to a private school, Cory has consistently demonstrated his ability
to drive success. Carrotology allows him to leverage his expertise to create a
motivating, science-backed platform for families and professionals.

Dr. Merrill Winston – Ph.D.,

BCBA-D, Lead Carrot
With 35 years of experience in behavioral consulting, Dr. Winston brings
expertise in creating systems that foster motivation and address behavioral
challenges. Carrotology allows him to scale his impact beyond individual
consultations, helping countless families achieve behavioral success.

Molly Pomeroy – MS, BCBA, LBA,
Head of Carrot Operations
With a distinguished career in behavioral healthcare, Molly blends
operational excellence with a deep understanding of behavior
modification. At Carrotology, Molly utilizes her knowledge to ensure the
app delivers effective, high-quality solutions rooted in proven behavioral
science techniques.

Tony Ali – Head of Carrot Marketing & Technology

A marine veteran and digital strategist with over 20 years of experience, Tony
ensures Carrotology delivers a seamless user experience while meeting the
needs of diverse audiences. His leadership bridges technology and marketing
to make the app intuitive and impactful.

3 Investor Deck