Page 8 - Carrotology_Investor Deck_May 21

Competitive Analysis

Our Competitors:

Brili: Joon:
Offers gamified task management
Utilizes a star chart system but does
with a token economy and has
not include behavior management
tools or real-time tracking introduced a parent training option
like Carrotology. to support behavior management.
They do not have an in-app option
or feedback system for tracking
behavior in real time.

Barriers to Entry

Carrotology’s competitive advantages create significant barriers for new entrants, including:

Proprietary Comprehensive Telehealth

Features: Behavioral Approach: Platform:
Innovations like BehaviorSync Combining scientific rigor with The upcoming telehealth model
and the planned Behavior practical application ensures a will enhance Carrotology’s value
Beacon are unique product that is difficult proposition and
to Carrotology. to replicate. revenue potential.

While competitors like Joon are advancing quickly with features like parent training and BIP tools,
Carrotology’s commitment to behavioral science and its suite of proprietary features position it as the
premier choice in the space.

7 Investor Deck