Page 10 - Carrotology_Investor Deck_May 21
P. 10
Sales, Marketing,
and Technology
Sales and Marketing Strategy:
Carrotology engages parents with a multi-channel strategy to attract, convert,
and retain subscribers.
Paid Search
• With an estimated
& SEO $120 CPA, projected
to reduce to $87 after
a couple of years,
Carrotology combines
affordable plans to
Retargeting
grow a loyal subscriber
base.
Social Media • Partnerships with
influencers, behavioral
(Organic & organizations, and
Paid) schools will further
expand reach
and revenue.
Email
Marketing
9 Investor Deck